Goldsmiths jewelers in the U.K. added new features to its website in addition to offering new diamond jewelry collections. There are three new ranges in the diamond collection: Octavia, Ardesco, and Radiant Star.
The diamond jewelry collections are being introduced into Goldsmiths stores now.
The jeweler described Octavia as comprising of rings, earrings, bangle and pendant necklaces made from 18 karat yellow or white gold. This range is designed in a traditional style and all pieces are set with brilliant-cut diamonds.
The Radiant Star collection features a new cut for the jeweler (with 145 facets,) and the range includes a pendant necklace, rings, and earrings.
The Ardesco features square-cut diamonds in a pendant necklace, rings, and earrings.
New features on the website include a "fashion trends" section analyzing the latest trends and influences from the catwalks and a "find the perfect gift" section featuring ideas for for gifts for any special occasion.
Customers can also use online wishlists, enter competitions, and set up personal accounts to guarantee secure transactions and track existing orders.
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